Brewery donates £9k to Cornish Surf Life Saving Clubs

Cornwall-based Sharp’s Brewery is donating £9,000 to Surf Life Saving Cornwall. The money will go towards funding essential lifesaving equipment in 19 surf life saving clubs across the county.

Back in 2020, surfing magazine Carve and Sharp’s Brewery came together to create a short film to say ‘thank you’ to the surf life saving communities of Cornwall and Devon, who ensured the safety of beach goers during the spring heatwave and first wave of the global Covid-19 pandemic.

This year, Sharp’s renewed its partnership with Carve to further raise awareness of the work that the volunteers do at Surf Life Saving Clubs across Cornwall. Sharp’s Brewery will be promoting the campaign on pilsner taps at stockists across Cornwall.

Sharp’s and Carve are also creating a new legacy film to promote awareness and say ‘thanks’ to the life savers, which will be shown on social media throughout the busy summer season.

Steve England of Carve Surf magazine says: “It is simply phenomenal the lengths the surfers and volunteers at the clubs go to, to keep the public safe and out of danger. Last year saw perhaps the biggest mobilisation of coastal lifesaving communities ever seen in the UK. All of this incredible life-saving work was done with basic equipment and quickly established safety procedures. They deserve a huge ‘thank you’, and that’s what this film, and campaign, is delivering.

“Surfers and surf life savers are on the front line on Cornish beaches. Every year they help save lives and prevent tragedies. After our campaign last year, Sharp’s really wanted to continue putting back into the community and raise the stakes with a donation that will make a huge difference. After liaising with local surf clubs and Surf Life Saving Great Britain, it was decided that funding the first aid kits would ensure life savers around the busiest beaches in Cornwall would have access to the most up-to-date kit to help treat casualties. It is a donation that will provide a legacy and really help the amazing volunteers who invest their time and knowledge into keeping others safe on the our beautiful – but sometimes treacherous – coast.”